Captivating Targeted Content Marketing for Your Website and Landing Page
- At Eden Ink, we create content marketing for websites and landing pages that aligns with the language of your target audience and reflects your brand’s vision and personality
- Our goal is to provide customers with an unforgettable user experience, strong messaging, and copywriting that will turn potential customers into loyal returning clients
- After a comprehensive language profiling process where we identify your business’ most important keywords, we meticulously define a clear workflow to map out a strategy. The result is a website that speaks to your audience in their language, instilling feelings of trust and a confidence in your brand that will motivate engagement and conversion
Do you feel like language is the Achilles' heel of your website?
Is your page’s design stunning? Is its interface user-friendly? Is your only problem that the words just don’t convey a strong message? If so, you’ve come to the right place ✅.
To stand out in the market, every business must differentiate itself with its own unique language, slang, and style. Language defines the personality of the business brand, conveying authentic and consistent messages that, over time, establish a deep relationship between the brand and its customers.
At Eden-Ink, we specialize in creating website and landing page content marketing that grabs customer attention, entices them to explore your brand, and persuades them to make a purchase.
Our content is rooted in copywriting and microcopy principles, asserting that every business must speak the language of its primary target audience while aligning with the company’s vision and core values. This kind of natural and engaging writing fosters a positive experience, creating an authentic connection between potential customers and your brand, encouraging them to explore the site further. Authentic and consistent messages build an emotional relationship with the brand, which ultimately leads to recurring purchases.
How we engage the client: Eyes, Heart, and Soul
- We define what kind of language your company should use by outlining your company’s messaging and the personas of your primary target audiences (including their language, consumption habits, and user experiences). Once this process is done, we use our findings to bridge the gap between you and the customer.
- We create copywriting for websites and landing pages through a professional and creative process, aiming to align your brand’s digital and printed content with a new and refined language that is specialized for your brand’s needs.
- We label the tone and language your brand should use by reviewing and defining your company’s message, its target audiences (including their language, consumption habits, and user experiences), and mediating between them for a seamless, captivating shopping experience.
